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Sweet Horizon Blog

Blogging and Business Tips for Creative Business Owners

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Inspiration

Freebies, Inspiration, Moodboard

September Monthly Goals + Free Background

September is here and, with it, the end of summer. I find September to be so bittersweet as it’s warmth brings with it the last…

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August Monthly Goals + Free Background

August Monthly Goals + Free Background

We are welcoming August and all it’s offering us: the evening summer thunderstorms, our thriving garden, lots of coffee trips, a stack of new books…

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July Monthly Goals + Free Background

July Monthly Goals + Free Background

Happy July and happy 2nd half of 2021! Can you believe we are already here? Do I say that every month? I feel like I…

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May Moodboard + Monthly Goals

May Moodboard + Monthly Goals

I truly can’t believe it’s already May! This year has been a whirlwind so far and I’m so incredibly blessed with how my business is…

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April Moodboard + Monthly Goals

April Moodboard + Monthly Goals

April is here and we are loving all things SPRING! We’ve got houseplants in every room, we’re cooking fresh recipes, we are taking longer evening…

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March Moodboard + Monthly Goals

March Moodboard + Monthly Goals

March always feels refreshing to me. The colder days are starting to become less frequent and I always find a renewed sense of purpose as…

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February Moodboard + Monthly Goals

February Moodboard + Monthly Goals

I’m very excited that it’s finally February! Is it just me or did January seem to last a lifetime?? While it’s still wintery here in…

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My Journey to Running My Own Business

My Journey to Running My Own Business
Listen To Episode

So today I’m actually doing things a little differently. For most of my podcasts I typically write them like I would a typical blog post…

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How to choose a business name that you will identify with for years to come

How to choose a business name that you will identify with for years to come
Listen To Episode

Choosing a business name can be a daunting task. First of all, it seems like new businesses are popping up all the time so standing…

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10 Ways I Jump Start My Creativity and Inspiration

10 Ways I Jump Start My Creativity and Inspiration

And none of them involve looking at other designers work! I don’t know about you but this summer has worn me out. Granted, we just…

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51 Lifestyle Blog Post Ideas

51 Lifestyle Blog Post Ideas

Lifestyle blogging is one of the fastest blogging genres out there. Viewers love getting a sneak peek into the lives of bloggers and it allows…

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Blogs Every Girlboss Should Be Following

Blogs Every Girlboss Should Be Following

My goal for this blog has changed over the years. First it was kind of a catch-all of all the things I love, but when…

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We’ve Been Keeping a Secret!

We’ve Been Keeping a Secret!
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Sweet Horizon is Launching a Podcast! Bet you didn’t see that coming! We are so excited to be launching the Broadening Horizons Podcast next week…

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Typography stylization may just seem like a pretty Typography stylization may just seem like a pretty touch to a logo but my absolute favorites are the one with meaning.

For @shopmidimae we wanted to give both words within the name their own personalities that still cohesively worked together. We wanted a mix of both structured/classic and feminine/statement lettering.

Since “Mae” is the middle name for MidiMae’s founder @hannahmae01 we ultimately decided that the M in Mae should have the streak of personality that stands out amongst the rest of the typography, allowing it to take center stage in the main logo.

Swipe through these iterations to see the final logo we chose ⇝ 

#sweethorizonstudio #branddesigner #branddesignstudio #behindthebrand #shopifydesigner #logoathletic #brandstrategist #brandstrategymatters #brandstrategytips #logodesigninspiration #femininebranding #femininelogo #femaleentrepreneur #womenownedsmallbusiness #boutiquelogo
The first time a friend asked me this I didn’t k The first time a friend asked me this I didn’t know how to respond.

In the last 6 years my main form of social media has been marketing my business. My personal accounts are hardly used. 

And with everyone and their mother telling us best social media practices, what hashtags to use, what apps to use, how to schedule posts, when to post, when not to post, etc. there’s no doubting that the spontaneity of posting is gone for most entrepreneurs.

I didn’t know what I would post about if it wasn’t business related. If I would just post our vacations. If I would post when we had big things going on in our life. If I’d share just the simple, everyday moments I found beautiful. If I’d share things that inspired me or memes I found funny. Or if I would even post at all.

So I’m just curious, if you didn’t have to market yourself… what would you post?

#sweethorizonstudio #brandingforcreatives #brandingforphotographers #ncblogger #raleighblogger #ncphotographer #behindthebrand #socialmediamarketing #socialmediamarketingtips #behindthescenes #smallbusinesssupport #smallbusinessowner #smallbizlife
Allow me to officially introduce the newest member Allow me to officially introduce the newest member of the Sweet Horizon team and Miller family: Toffee!

This little 4 month old guy has been with us for almost 2 weeks now and he has bonded HARD!

We weren’t even sure if we were ready for another dog after losing our soulmate of a dog last year but last month I started just looking through the rescues in our area. That’s how it always starts, right? Just “looking” 😉

Once we saw this smile and those fluffy little ears we knew we had to meet him! And, man oh man, we are so in love already!!

He’s named after English toffee with its chocolate top and caramel bottom. DNA test has been submitted so we will update when we find out what he is! 

We literally couldn’t ask for a sweeter and more loving puppy. I hope you like puppy photos/videos in your Instagram stories because there will definitely be a LOT of them!

#sweethorizonstudio #dogassistant #doginthestudio #studiodog #officedog #branddesigner #behindthebrand #ncblogger #raleighdesigner #ncdesigner
Genuine question: how do you make time for all the Genuine question: how do you make time for all the things you want to do?

I feel like I’ve become a bit better about time-management in the last few years (is this what adulthood is all about?) with most of my reoccurring household to-do’s set as reminders and making daily task lists for work. 

However, I still feel like there aren’t enough hours in the day and my days fluctuate between solely focusing on my needs vs. solely focusing on work needs or household needs.

How do you keep a clean house, prioritize cooking healthy meals, exercising, and maintaining mental self-care while ALSO meeting the needs of pets & children while ALSO making time for your partner, friends, and family while ALSO learning new skills for work/taking courses, creating & publishing marketing content for your business, revising sales funnels and project processes, developing & promoting passive income streams, preparing for work meetings, all while ACTUALLY completing client work, while ALSO making time for hobbies like gardening, reading, painting, etc. 

I legitimately am finding it hard to make time for everything I want to do in this life. Let me know any pointers or time savers that have been game changers for you.

#sweethorizonstudio #brandingforcreatives #behindthebrand #brandillustration #ncdesigner #ncblogger #ncphotographer #brandidentity #storytelling #smallbusiness #smallbiztips #brandingforwomen
Last Saturday I turned 31. To be honest this age Last Saturday I turned 31.

To be honest this age doesn't scare me. I kind of thought it would. I'm firmly out of my 20's and, while 21 doesn't FEEL like that long ago, so much has changed about my life in that last decade.

I'm actually thrilled to be 31. I'm joyful that I've had 31 years on this planet. I'm thankful for all the things I've already gotten to do and experience in these 31 years. I'm finally understanding things about myself and it has given me a new sense of confidence I didn't have in my 20s. And despite the heartache of this last year, I'm truly optimistic about what the future holds. 

So I'm ready for you, 31. I'm stepping into this new year of life with excitement, enthusiasm, determination, and hope. Here's to making it a good one.

#sweethorizonstudio #behindthebrand #behindthescenes #branddesigner #wordpressdesigner #womeninbusiness #freelancingfemales #raleighblogger #ncphotographer
Watch me update this branding and logo set to turn Watch me update this branding and logo set to turn Stevie Collective into @stevieinteriors 

Stevie Collective started out as a home goods store with an interior design addition. Now their interior design services have taken over, their business name has changed, and it was time for their branding to match! 

I updated the 7 existing logos and added a couple more for fun. All were exported in the brand colors and in both print and web formats for easy usage in any situation. 

Want more info on our design days? Get in touch at hello@sweethorizonstudio.com

#brandingidentity #branddesigner #shopifydesigner #sweethorizonstudio #behindthebrand #designday #interiordesigners #interiordesignbrand #minimallogo #femininelogo #smallbiztips #smallbizbranding
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